The now famous quote, “Show Me The Money,” will forever be synonymous with the world of sports agents. Indeed it has become in many cases the principal motivator for those who aspire to become professional athletes. In a recent ESPN Magazine issue entitled “BUSTED”, 2010/2011 was cited as “The Most Scandalous Year In College Sports”. One of the most important discussions in sports today is whether or not college athletes should be paid as a result of the enormous revenue generated in college sports through television contracts and merchandising.
There are valid voices on all sides of the issue and hopefully the NCAA and all those who have charge of this most important subject will find effective ways to achieve equity for the players and the institutions they play for and whom give them valuable education. So what does “Show Me The Money” have to do with this… EVERYTHING! The powerful lure of a future worth millions of dollars have created and led today’s climate of rules violations and illegal activities in college sports. Everyone involved is culpable, athletes, coaches and yes the sports agent.
With a limited number of prospective professional clients and an even smaller number of those who will sign major lucrative contracts, to become a beneficiary of such an opportunity sports agents are on the prowl. They are often the principal purveyor of carrot dangling that leads to the Reggie Bush saga and those that seem to now be more pervasive than ever. As a newcomer to the fraternity of sports agencies, I know that there are many in this profession that are upstanding and outstanding and I credit them for doing great things for their clients and families. Unfortunately, as in all professions there are the others. Enough said.
My advice to aspiring athletes and their families as they navigate this world of “Show Me The Money,” is that anyone who is willing to do in direct or indirect violation of the rules of conduct do not have your best interest in mind. While they may show it to you now, they are putting you and your future at risk. It’s not worth it, no way, no how. You are the most valuable asset and an agent should be bound by those guidelines that will ensure your most promising career and not be willing to compromise in any way those things that will make you successful.
Choose an agent who will only “Show Me The Money” when the time is right!